Stakeholders' involvement in City Branding: The participation and identification of Porto residents on the image of the city

Bibliographic Details
Main Author: Patrícia Daniela Silva Monteiro (author)
Format: masterThesis
Language:eng
Published: 2016
Subjects:
Online Access:https://hdl.handle.net/10216/86096
Country:Portugal
Oai:oai:repositorio-aberto.up.pt:10216/86096