Citação norma APA

Lopes, L., Brito, C., & Alves, H. (2013). Lost and win-back customers: Towards a theoretical framework of customer relationship reactivation.

Citação norma Chicago

Lopes, Luisa, Carlos Brito, and Helena Alves. Lost and Win-back Customers: Towards a Theoretical Framework of Customer Relationship Reactivation. 2013.

Citação norma MLA

Lopes, Luisa, et al. Lost and Win-back Customers: Towards a Theoretical Framework of Customer Relationship Reactivation. 2013.

Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.