Tourism in Lisbon : evaluating the marketing impact

Lisbon became a popular destination among foreign visitors and so the tourism industry has evolved in a significant and positive way during the past years. It evolved into one of the most important industries in Portugal and consequently into one important component of the country’s economy. Turismo...

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Bibliographic Details
Main Author: Oliveira, Ana Margarida Resende Matos Borges de (author)
Format: masterThesis
Language:eng
Published: 2017
Subjects:
Online Access:http://hdl.handle.net/10400.14/23268
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/23268