An examination of members’ intentions to recommend fitness centres

In the sports industry, service recommendation is pivotal due to its impact on the organizations’ profitability (Alexandris et al., 2004). Recommendation is a way of expressing positive behavioral intentions towards the organization, and several studies have focused on understanding its antecedents...

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Bibliographic Details
Main Author: Gonçalves, Celina (author)
Other Authors: Biscaia, Rui (author), Correia, Abel (author), Diniz, Ana (author)
Format: conferenceObject
Language:eng
Published: 2017
Subjects:
Fitness members
Sports industry
Service recommendation
Manage fitness clubs
Online Access:http://hdl.handle.net/10198/14179
Country:Portugal
Oai:oai:bibliotecadigital.ipb.pt:10198/14179

Internet

http://hdl.handle.net/10198/14179

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