Corporate social responsibility and customer-based brand equity
Modern conditions for the development of market relations are characterized by a significant increase in globalization, which causes the liberalization of capital flows and significantly increases competition in world markets. In order to successfully operate and continue its development in this or...
Autor principal: | |
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Outros Autores: | , |
Formato: | conferenceObject |
Idioma: | eng |
Publicado em: |
2020
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10198/21700 |
País: | Portugal |
Oai: | oai:bibliotecadigital.ipb.pt:10198/21700 |