10-year Portuguese football strategic plan: sustainable growth

This analysis serves as a complement to the 10-year Portuguese Football Strategic Plan conducted jointly with Federação Portuguesa de Futebol and Deloitte. After measuring the impact of fan engagement, women’s football, academic football, broadcasting rights, and international exposure, this report...

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Bibliographic Details
Main Author: Santos, Gonçalo Ferro (author)
Format: masterThesis
Language:eng
Published: 2022
Subjects:
Online Access:http://hdl.handle.net/10362/144888
Country:Portugal
Oai:oai:run.unl.pt:10362/144888