Consumer Attitudes toward News Delivering: An Experimental Evaluation of the Use and Efficacy of Personalized Recommendations

This paper presents an experiment on newsreaders’ behavior and preferences on the interaction with online personalized news. Different recommendation approaches, based on consumption profiles and user location, and the impact of personalized news on several aspects of consumer decision-making are ex...

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Bibliographic Details
Main Author: Viana, Paula (author)
Other Authors: Soares, Márcio (author), Gaio, Rita (author), Correia, Amilcar (author)
Format: article
Language:eng
Published: 2022
Subjects:
Online Access:http://hdl.handle.net/10400.22/19417
Country:Portugal
Oai:oai:recipp.ipp.pt:10400.22/19417