Resumo: | E-commerce promotes economic growth by enabling online shops to compete within a global market scenario. There are critical success factors that permit to distinguish a good business on the Internet and this knowledge may allow reaching an important competitive advantage for business sustainability. As many disciplines are involved, when determining critical success factors, e-commerce requires an effective coordination and integration in a collaborative way. In e-commerce, as well as in any other ecosystem, the breaking down of some integrating elements may provoke a collapse on the whole system. The various stakeholders involved in a given business should, therefore, be involved and work together to achieve a high quality product that fully satisfies the end customer's needs and wishes. To meet the above requirement, this paper proposes a multi-perspective critical success factors (MPCSF) model for online shopping.
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