Online reviews credibility and website quality: implications on travellers’ decision making
The online travel sales represent a considerable market share and a continued growth is predicted in the coming years. With the evolution of information and communication technologies, the online platforms emerge as important information sources for an increasingly informed and demanding tourist. Ac...
Main Author: | |
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Format: | doctoralThesis |
Language: | eng |
Published: |
2015
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Subjects: | |
Online Access: | http://hdl.handle.net/10773/14087 |
Country: | Portugal |
Oai: | oai:ria.ua.pt:10773/14087 |