Destination image on the DMO's platforms: official website and social media

Tourists usually configure and develop ideas about possible destinations based on information previously gathered from both social media and the official web of the destination management organization (DMO). In spite of the relevance of said information sources, there have not been many studies eval...

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Detalhes bibliográficos
Autor principal: Molinillo,Sebastian (author)
Outros Autores: Liébana-Cabanillas,Francisco (author), Anaya-Sánchez,Rafael (author)
Formato: article
Idioma:eng
Publicado em: 2017
Assuntos:
Texto completo:http://scielo.pt/scielo.php?script=sci_arttext&pid=S2182-84582017000300001
País:Portugal
Oai:oai:scielo:S2182-84582017000300001