Reconfiguração do star system através do influenciador digital: um estudo de caso da celebridade gkay
The present qualification work focuses on the study of Communication, specifically on how media platforms can build and drive anonymous people to become celebrities from digital media and cyberculture, such as the so-called digital influencers. The study aims to demonstrate that the star system prop...
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| Format: | masterThesis |
| Language: | por |
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2020
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| Online Access: | https://repositorio.ufpb.br/jspui/handle/123456789/18751 |
| Country: | Brazil |
| Oai: | oai:repositorio.ufpb.br:123456789/18751 |