Análise nas 4 vertentes do marketing-mix no lançamento do Alfa Romeo Mito

Submitted by Bruno Marçal (bruno.marcal@iscte.pt) on 2010-07-20T11:47:59Z No. of bitstreams: 1 Tese Mestrado AF.pdf: 4724556 bytes, checksum: 50513ea3270917a0f36f880f5e7cf994 (MD5)

Bibliographic Details
Main Author: Fernandes, Artur Jorge (author)
Format: masterThesis
Language:por
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10071/1932
Country:Brazil
Oai:oai:repositorio.iscte-iul.pt:10071/1932