Análise quantitativa dos impactos do processo de aculturação na fusão das empresas y e z

This study has the purpose of examine the effects of the cultural integration process between the merger of companies Y and Z, based on a quantitative analysis. The data collection instrument used in the research consisted of a questionnaire based on the conceptual research model developed by Liao a...

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Bibliographic Details
Main Author: Santos, Guilherme Carneiro Felippe dos (author)
Other Authors: Tomei, Patrícia Amélia (author)
Format: article
Language:por
Published: 2015
Subjects:
Online Access:http://www.repositorio.ufc.br/handle/riufc/10962
Country:Brazil
Oai:oai:www.repositorio.ufc.br:riufc/10962